Many customers in Yorkshire struggle with their bills. Our research tells us that Yorkshire’s average income is behind the national average. So we know there's work to be done.
Some estimates suggest that a third of our customers may struggle to pay their water bill. These households spend more than 3% of their disposable income on paying their water bill, expected to rise even further by 2050.
That's why we'll always offer the most flexible ways to pay with support and advice whenever you need it. So you can focus on the things that matter most.
How are we going to do it?
By 2025 we will double the number of people who receive help to pay their bills. 50,000 people across Yorkshire will receive support from our social tariffs to prevent more customers from financial difficulties.
By 2030 at least 90% of customers will find their bill affordable.
We’re committing to review every customer’s account every year to make sure that you’re on the right tariff or a flexible payment plan to reflect your needs.
We will be more efficient in all areas of our operation, reducing demand on our systems and therefore decreasing the money we need to spend.
We will maximise reuse of water and waste not only to protect the environment, but to keep costs down, and pass the savings onto you.
We’ll track our performance by collecting your thoughts on our services and their value for money, with easy to understand bills you can view online.